Word on the Street

OMB Finishes Major Tech Policy Overhauls
The Office of Management and Budget reworked several policies—some of which hadn’t been updated in a decade.

Since joining the administration, federal Chief Information Officer Suzette Kent has made it her mission to revamp and revitalize the government’s aged IT policies, and 2019 was the year it all came together.

The Federal CIO’s Office reworked and released six policies this year, some of which had gone nearly a decade without an update.

Loving Lately

We are loving this podcast series as a great listen on the way in and home from work. It has amazing practical tips and best practices for how to better balance your home life while crushing it at work.

A few takeaways from recent episodes:

1. Identify (and write down) daily, achievable goals.
2. Create a morning routine that allows you to quiet your mind, get yourself grounded and ready to tackle the day.
3. Focus on self-care as a leadership discipline.

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Build your personal brand, get to know new people and contribute to the greater community.

29 Truths About Working in Public Sector Marketing

A good laugh about the realities of the Public Sector Marketer. NEW GMarkU BLOG written by industry veteran John Meyer of Scoop News Group.

What’s on Tap

GMarkU Announces POWER HOUR. Master the Government Marketing Skills You Need in the Time You Have.
Join GMarkU and Government Executive Media Group March 19th @ 9:30 a.m. for our inaugural POWER HOUR. In this POWER HOUR, hear from industry expert Lesley Rogers on “Creating a Cross-Functional Integrated Marketing Plan”. This session will explore best practices (learned from many hard fought lessons starting three government marketing practices) and the 7 key areas necessary to create an effective integrated marketing plan including:

• Understanding your market & company objectives
• Breaking down organizational barriers
• Finding the right balance of traditional & digital channels
• Creating cohesive messaging & thinking outside of the box