Marketplace

Fusing Gov't and Industry TileFusing Gov't and Industry Tile

Fusing Gov’t and Industry: Event Go/No Go

$95.00

This training will provide you with the data, tools, and techniques you need to successfully build and maintain relationships in this evolving era of relationship building.

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Description

INSTRUCTORS

Tom Suder - Instructor CardKerry Rea - Instructor CardAaron Heffron - Instructor CardAlex Tsui - Instructor CardDarryl Peek - Instructor Card

COURSE ABSTRACT

We thought we were getting back to F2F event opportunities, but are we? After a limited return to events, our country is being faced with a new variant, a largely remote workforce and evolving policy for in-person event attendance. We’ve all found ourselves asking, will my customers and prospects be at events? How will I build relationships without F2F? This program will share data on government sentiments associated with event attendance, hear from industry thought leaders on how they are addressing the evolving policies and needs of industry events, and get real on how we can foster new and existing relationships in this evolving environment.

WHAT YOU’LL LEARN

  • Data around event sentiments and government employee participation.
  • Ways to foster relationships in the absence of face to face.
  • How to leverage social networking.
  • Considerations for sales and marketing strategies that enable relationship building.

COURSE DETAILS
(1) 75-minute Lesson
Course Bonus: Government Marketing University Events Study, data and insights provided by Market Connections

INSTRUCTORS

Tom Suder - Instructor CardKerry Rea - Instructor CardAaron Heffron - Instructor CardAlex Tsui - Instructor CardDarryl Peek - Instructor Card

COURSE ABSTRACT

We thought we were getting back to F2F event opportunities, but are we? After a limited return to events, our country is being faced with a new variant, a largely remote workforce and evolving policy for in-person event attendance. We’ve all found ourselves asking, will my customers and prospects be at events? How will I build relationships without F2F? This program will share data on government sentiments associated with event attendance, hear from industry thought leaders on how they are addressing the evolving policies and needs of industry events, and get real on how we can foster new and existing relationships in this evolving environment.

WHAT YOU’LL LEARN

  • Data around event sentiments and government employee participation.
  • Ways to foster relationships in the absence of face to face.
  • How to leverage social networking.
  • Considerations for sales and marketing strategies that enable relationship building.

COURSE DETAILS
(1) 75-minute Lesson
Course Bonus: Government Marketing University Events Study, data and insights provided by Market Connections