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GAIN 2016 Provides Insights for 2017 B2G Marketing Efforts

Marketing to the federal government is different from marketing to any other industry. Often government marketers must take the nuggets they can from B2B marketing conferences or resources, then figure out how to make them fit with the realities of marketing to the government.  That…Read more »


 “A Category All Its Own:” An Interview with Government Marketing University’s Lou Anne Brossman

When it comes to marketing to government agencies, companies need to understand the intricacies of government regulations and initiatives and be able to tie their solutions to government programs. Certainly, government marketing is unlike working with traditional customers, and there are few people who understand…Read more »


GMarkU Launches Market Chat LIVE! – Extending the Market Chat! Federal News Radio Program into an In-person Breakfast Series

Our inaugural Market Chat LIVE! breakfast program that promotes an open and collaborative interaction between government and industry to ensure that attendees walk away empowered with greater knowledge on how to better market to their targeted government audience.Read more »


Government Marketing University and GovLoop Strike Partnership to Serve Government Marketplace Professionals

Government Marketing University, a new training and career development platform serving government marketplace professionals, today announced a strategic partnership with GovLoop. This partnership will allow Government Marketing University to extend the reach of its educational course offerings by utilizing GovLoop’s high-impact government learning platform.Read more »


Government Marketing University and Federal News Radio Launch “Market Chat!” Radio Show to Serve Government Marketplace Professionals

[vcGovernment Marketing University, a new training and career development platform serving government marketplace professionals, and Federal News Radio today launched a new radio program to serve government marketplace professionals. The show is called Market Chat! Bringing Clarity to The Clutter in Government Marketing and will…Read more »


Government Marketing University Launches 1st Annual Government Marketing Mashup 2016

Government Marketing University, a new training and career development platform serving government marketplace professionals, today announced the successful execution of the 1st Annual Government Marketing Mashup 2016. Mashup 2016 is a government marketing speed dating style networking event where government marketers will have an opportunity…Read more »